Strategy

We've aligned brands like Coach and Hypebeast, and brought artists, creatives and business founders together which has led to future collaborations.
 

PANELS

Since 2014, DFM has curated discussion panel series for Soho House and other brands. The discussions have been enriching and insightful, offering a range of POVs on NYFW, client retail, and various of-the-moment topics across fashion, music, art, media + more.





Strategy       Partnerships


 
 
 
 


Partnerships

 
 
 
 
 

Past Panels

OCTOBER 2014 - CMJ DISCUSSION PANEL @ SOHO HOUSE NY; PANELISTS: JULIE ANNE QUAY (FOUNDER OF VFILES), TOM RUSSELL (PARTNER, FOUNDERS ENTERTAINMENT), JAVIER FARFAN (ENTERTAINMENT MARKETING), JESSE LEE (FOUNDER, THE DFM)

FEBRUARY 2015 - NYFW DISCUSSION PANEL @ SOHO HOUSE NY; PANELISTS: SCOTT LIPPS (OWNER, ONE MANAGEMENT), NATALIE JOOS (FOUNDER, TALES OF ENDEARMENT), MARGARET ZHANG (FOUNDER, SHINE BY THREE), AYSE ILDENEZ (VP, INTEL) 

SEPTEMBER 2015 - NYFW DISCUSSION PANEL @ SOHO HOUSE NY; PANELISTS: STEPHANIE MARK (THE COVETEUR), NICK THOMM (ARTIST), ADAM BAINBRIDGE (AKA KINDNESS, ARTIST), EMILY OBERG (COMPLEX)

MAY 2016 - "MILLENNIAL MARKETING" PANEL @ SOHO HOUSE WEST HOLLYWOOD - YUNG JAKE (ARTIST), PIZZASLIME (INTERNET SENSATIONS), ERIN YOGASANDRUM + AMELIA MAQBUEL (FOUNDERS, SHOPJEEN)  

JUNE 2016 - Q&A WITH HENRIK PURIENNE (PHOTOGRAPHER AND EDITOR-IN-CHIEF, MIRAGE MAGAZINE) @ SOHO HOUSE MALIBU 

JULY 2016 - INTERNET CULTURE @ SOHO HOUSE WEST HOLLYWOOD ; YUNG JAKE (ARTIST) + VERSACE TAMAGOTCHI (CREATIVE STRATEGIST/ INTERNET CELEBRITY)

TakeCare_NYFW_invite (1).png
 


Meet The Panelists

We gathered influencers from our network to curate a vibrant, unique and diverse series. Scroll down to meet the crew.
 
Chad Muska, Pro Skater @themuska

Chad Muska, Pro Skater

@themuska

Weston James Palmer, Artist  @westonjamespalmer

Weston James Palmer, Artist 

@westonjamespalmer

Ryan Allan, Photographer @ryanallan

Ryan Allan, Photographer

@ryanallan

Rachael Finley, Designer  @instasteak

Rachael Finley, Designer 

@instasteak

Robert Brink (Writer), Moderator of Do You Even Skate?  @robertbrink

Robert Brink (Writer), Moderator of Do You Even Skate? 

@robertbrink

Yung Jake, Artist @yungjake

Yung Jake, Artist

@yungjake

Jack Wagner, Creative Strategist/ Internet Celebrity @versace_tamagotchi

Jack Wagner, Creative Strategist/ Internet Celebrity

@versace_tamagotchi

Henrik Purienne, Photographer and Editor-In-Chief, Mirage Magazine @purienne_

Henrik Purienne, Photographer and Editor-In-Chief, Mirage Magazine

@purienne_

Pizzaslime, Internet Sensations @pizzaslime

Pizzaslime, Internet Sensations

@pizzaslime

Erin Yogasandrum + Amelia Maqbuel, Founders shopjeen @shopjeen

Erin Yogasandrum + Amelia Maqbuel, Founders shopjeen

@shopjeen

Stephanie Mark, The Coveteur @stephaniegmark

Stephanie Mark, The Coveteur

@stephaniegmark

Nick Thomm, Artist @nickthomm

Nick Thomm, Artist

@nickthomm

Adam Bainbridge, Aka Kindness, Artist @toodamnfunky

Adam Bainbridge, Aka Kindness, Artist

@toodamnfunky

Emily Oberg, Founder of Sport and Rich @emilyelaineoberg

Emily Oberg, Founder of Sport and Rich

@emilyelaineoberg

Scott Lipps, Founder of One Management @scottlipps

Scott Lipps, Founder of One Management

@scottlipps

Natalie Joos, Founder of Tales of Endearment @jxxsy

Natalie Joos, Founder of Tales of Endearment

@jxxsy

Margaret Zhang, Founder of Shine By Three @Margaret__Zhang

Margaret Zhang, Founder of Shine By Three

@Margaret__Zhang

Ayse Ildenez, VP of Intel

Ayse Ildenez, VP of Intel

Julie Anne Quay, Founder of VFiles @julieannequay 

Julie Anne Quay, Founder of VFiles

@julieannequay 

Tom Russell, Partner, Founders Entertainment @foundersent

Tom Russell, Partner, Founders Entertainment

@foundersent

Javier Farfan, Entertainment Marketing

Javier Farfan, Entertainment Marketing

Jesse Lee, Founder of The dFm  @jesseeleedf

Jesse Lee, Founder of The dFm 

@jesseeleedf